About us
Our mission

Our mission: Drive smarter business decisions through AI

Augment the intelligence of retailers and brands by using data science to optimize business scenarios, increase productivity and focus human time on value added tasks

Our philosophy

Our solutions are meant to support retailers and brands to take better decisions. We do not have the ambition to replace the expertise of category managers, buyers, key account managers… We rather strive to augment their intelligence by providing them with valuable insights, giving them the opportunity to play with meaningful A.I-based business scenarios and increasing their productivity so that they can focus their time on value-added tasks.

We know that any tool is just meant to support your business strategy and processes and needs to be aligned with your culture and way of working. It is not an option, it is a pre-requisite to be useful and used. Because each one of our clients is unique, with its own culture, strategy and processes, we always start by understanding your specifics, in order to adapt our solutions.

Our values

Agile
We are flexible and adapt our roadmap to the needs of our customers.
Partner
Our methods are transparent and co-constructed.
Innovative
We invest heavily in R&D.
Available
We are proactive and listen to our users.

Our expertise

Team

Retail Expertise

Category management
Retailer & Brands
Category management
Team

Data Science

Data management
Artificial intelligence
Heuristic algorithms
Team

Software Engineering

Cloud architecture
Business intelligence
Data visualisation
Team

Product

UX & UI
Agile
Product management

Memory in numbers

4%

From 2% to 10% category growth through better business decisions on marketing mix

25%

15% to 30% improvement of promotions profitability

0

It’s a win-win, with zero cash-out through our datasharing model

50%

Time saved using our platform to take decisions